AI Concierge

The AI Concierge handles early-stage and routine enquiries instantly whilst parents browse your website, allowing admissions teams to focus where it matters most: meaningful conversations with families genuinely aligned with your school.

Uses Only Approved Content

Responds using content you control: your website, selected documents, newsletters, and curated materials. No random internet data. No outdated information. No unapproved sources.

Feels Human & Warm

Deliberately positioned as a concierge, not a chatbot. Conversational tone shaped by educators, adapts to parent interests, remembers previous questions, and supports multiple languages seamlessly.

Actionable Insights

Quietly converts conversations into evidence: what parents care about, which regions show interest, which questions lead to registration, and where your messaging may be unclear.

How It Works

Instant insight, drawn from your school community. Parents receive immediate, thoughtful responses while your team retains control of tone and content.

1

Parent Visits Your Website

Curious parents arrive exploring your school, often outside UK time zones when your team isn't available.

2

AI Concierge Invites Conversation

A warm invitation to ask anything and discover your school in depth, available 24/7 in multiple languages.

3

Parent Asks Questions

Academics, boarding, Oxbridge preparation, sport, pastoral care, visas, timing—whatever matters most to them.

4

AI Concierge Responds Intelligently

Instant, personalised answers using your approved content, showing relevant examples, images and stories.

5

Better Outcomes For Everyone

Parents are better informed, fewer unnecessary emails reach your team, and higher-quality enquiries come through.

Keep Parents Engaged

Rather than skimming pages and leaving, parents are guided into deeper exploration of what makes your school unique.

Intelligent Follow-Up Questions

The AI Concierge asks thoughtful follow-up questions based on parent interests, naturally guiding them to discover aspects of your school they wouldn't find browsing alone.

Surfaces Hidden Content

Brings relevant images, stories and examples into conversation. Draws attention to content parents rarely find alone, reducing bounce rates and improving enquiry quality.

Values In Practice

Helps families understand how your school lives its values day-to-day, with concrete examples rather than abstract statements.

Multilingual Support

Seamlessly supports international families in their preferred language, ensuring nothing is lost in translation while maintaining your school's authentic voice.

GDPR Compliant

Security-first architecture with encrypted data

No Data Sold

Conversations never train external AI models

Full Control

You own the content, tone and usage